The Everygirl

From time to time I get emails from people asking me for advice on getting a business started, going out on your own, and just the overwhelming “hows?” that don’t seem to even be definable. Like when there is so much you don’t understand about something, how do you even come up with the right questions to ask?

And normally I am probably zero help at all, even though I sincerely want to be, because seriously? What the eff do I know? Not a whole lot, people. Not a whole lot.

There is so much “wha???” in front of you when you want to start a business or blog or find a job in your dream field or plan for your future, or go on an amazing vacation, or decorate your first apartment.

If you are lucky, you have a few friends or a mentor that know how to get junk done that can help you.

One of those people for me is Alaina. She is one of those people who seems to know stuff about everything, and always has amazing helpful practical advice. And even though I know she is incredibly busy, she always makes the time to powwow.

And because she is magnanimous like that, she is going to become that person for all of you.


The Everygirl

Which launches tomorrow.

Their self professed goal is:

“The focus of The Everygirl is to help shape creative, career-driven women.

The hub of the site is to feature career profiles of female entrepreneurs, businesswomen, and bloggers. We interview women to find out how they got to where they are (was it a connection? a killer interview that landed them the position? or a chance encounter through networking?), how they branched off and started their business, what does it take to do what they do, what advice do they have for others, what would they want to tell the 23-year-old version of themselves?”

The site will also feature fun, inspiring, non fantasyland based fashion and interior design ideas. Like how you turn your real teensy apartment into something cozy and uplifting. It will have city and travel guides. Detailed, non-cagey/vague, step by step guides to starting a successful blog or business in various creative fields. Practical junk that people like me struggle with like how to write a proper resume and cover letter. I mean…right? And I am sure, much much more.

And you know what I love about this? And what I think it says about Alaina and her partner, Danielle Moss? It is really about lifting us all up. About success not being a zero sum game. When you are really great and talented and smart, you don’t have to guard or hoard your success. You can share it and lift other people up with you. Which might sound obvious to some of you, but in my experience in the world that is a very special and inspiring thing.

So please, I implore all of you, go check out The Everygirl when it launches tomorrow. I think we all are going to discover something there that inspires, aids, and improves our lives!

More sneak peaks are up at Brunch At Saks, Stripes and Sequins, and Apartment 34.

Photos By Danielle Moss


  1. Carly H. February 21, 2012 at 8:23 am

    Another fabulous sneak peak! So excited for the launch tomorrow and all that is to come!

  2. Emily A February 21, 2012 at 10:13 am

    so pumped for this! sounds like just the motivation that I need right now :)

  3. Becca February 21, 2012 at 10:24 am

    The more I read about The Everygirl the more I can’t wait for tomorrow. So excited.

  4. Caitlin February 21, 2012 at 10:34 am

    I couldn’t agree more. What makes me smile the most is seeing two successful people willing to help others achieve similar goals. I can’t wait to see the launch.

  5. Alaina @TheEverygirl February 21, 2012 at 12:47 pm

    Thank you so much, Bailey! I am truly humbled by all of your kind words. Your support means the world.

  6. Nicole February 21, 2012 at 12:49 pm

    This sounds so awesome. I am so struggling with this very thing right now.

  7. jenna February 21, 2012 at 12:56 pm

    sounds awesome, i will have to check it out!

    ps. i was in texas this past weekend, and literally shrieked when i saw bluebell ice cream in the grocery store and i thought of you of course. sadly the peppermint flavor was nowhere to be found (i did some research on their website- seems it’s not in rotation this month- sadface) but i did pick up some mint chocolate chip and it was divine :)

  8. Lisa February 21, 2012 at 1:41 pm

    A blog with good advice and an uplifting vibe-sounds great!

  9. Katie February 21, 2012 at 3:20 pm

    Love this! Thanks for sharing! I can’t wait to check it out.

  10. Chrissa February 21, 2012 at 5:46 pm

    I AM so excited for this. So.So.So. excited, Bailey.

    I love Alaina and this will be uber fun all around. I can’t wait.

  11. Lisa February 21, 2012 at 6:39 pm

    LOVE that outfit, and really enjoyed your write-up. So excited for tomorrow!

  12. Courtney February 21, 2012 at 7:02 pm

    Thank you…………..Thank you………….Thank you……….

  13. Lauren February 21, 2012 at 8:53 pm

    So excited for the launch! And to get the link to your blog – looks fun! Can’t wait to keep reading xx

  14. Lauren February 21, 2012 at 8:54 pm

    So excited for the launch! And to get the link to your blog – looks fun! Can’t wait to keep reading xx

  15. Laura February 22, 2012 at 3:46 pm

    I love Danielle Moss! I am so excited for this launch. It is going to be awesome!

  16. danielle February 22, 2012 at 5:29 pm

    Thank you for writing such a lovely post, Bailey! Your support means so much to us! Hope to meet you (and precious baby Grace) soon! She is the cutest little peanut!

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